Revolut - Future Of Money
Role: Creative Director
Revolut is a great banking app, growing at varying speeds (from fast, to absolute light speed) across pretty much every market in the world.
This was our first campaign after winning the pitch:
Revolut is the future of money and the old banks can’t keep up.
In AV we assembled a powerful duo in comedy Director Tim Godsall and Oscar winning DOP, Barry Ackroyd, to bring the old banks’ jealously to life.
Broken down into multiple product films, in every conceivable time length.
But in OOH, Social & Digital we wanted to focus more on the product, with a pretty ambitious idea.
There’s not 1 reason why Revolut is the future of money.
There’s a 100.
And here they all are.
In 23 languages, from bus stops to stairways to Greek metro wraps.
In a ginormous media buy that has had close friends saying “your fucking Revolut ad is everywhere”.
Whilst looking at this work, spare a thought for the artworkers.